Post by account_disabled on Mar 16, 2024 4:11:07 GMT
Most used search engines. In fact, second only to Google. Therefore, you must take into account SEO or organic positioning to ensure that your videos appear in the first places when a user performs a search. The first step is to identify the keywords of your topic. Keywords are the terms that users use to search on YouTube, and you want them to meet two requirements: Look for each other a lot That they have little competition To find those keywords, start typing a search that your audience would do in the YouTube search engine. You will see that the autocomplete function will suggest phrases for you. Choose the ones that fit well with your channel and watch the first videos for each of them.
And then ask yourself these questions: Does your title exactly match the search? Does the video belong to a channel with many subscribers? Does the thumbnail look professional? Do shorts appear among the first videos? If the videos have many views and the answer to any of these questions is no, then you may be facing an opportunity. You can also use specific SEO tools for YouTube such as: Keyword Crypto Database Tool , which offers you hundreds of keyword suggestions for free. buscador de keyword tool VidIQ , a tool that, in addition to keywords, recommends titles and descriptions. vidIQ Feature Description TubeBuddy , which allows you to do A/B tests to see what works best and has an analytics panel to monitor your videos TubeBuddy home page with button to install and view prices If you have difficulty ranking your videos, I recommend that you choose longer keywords. For example “how to make a cake” will have a lot of competition; It will be easier for you to position “how to make a cheesecake without an oven”. Finally, remember that the YouTube algorithm takes into account the engagement of your audience with each video.
The longer they watch each video, the better that content will be positioned in the search engine. 4. Adjust the length of your videos How long should a YouTube video be? The reality is that there is no recommendation on how many minutes can be considered appropriate, but the trend in recent years is to upload videos of more than 10 minutes. This is because it is understood that a longer video increases viewing time, and that is positive for its positioning. In my opinion, it is not an absolute truth because the audience and type of content influence a lot. For example, a tutorial should be longer than a tip or advice, while younger audiences tend to be less patient and consume shorter videos. The most important thing is that the content engages during its first minutes (the introduction is essential) and has a good average viewing duration. If you force it to add minutes but your audience gets bored and stops watching before halfway, you're not doing it right.
And then ask yourself these questions: Does your title exactly match the search? Does the video belong to a channel with many subscribers? Does the thumbnail look professional? Do shorts appear among the first videos? If the videos have many views and the answer to any of these questions is no, then you may be facing an opportunity. You can also use specific SEO tools for YouTube such as: Keyword Crypto Database Tool , which offers you hundreds of keyword suggestions for free. buscador de keyword tool VidIQ , a tool that, in addition to keywords, recommends titles and descriptions. vidIQ Feature Description TubeBuddy , which allows you to do A/B tests to see what works best and has an analytics panel to monitor your videos TubeBuddy home page with button to install and view prices If you have difficulty ranking your videos, I recommend that you choose longer keywords. For example “how to make a cake” will have a lot of competition; It will be easier for you to position “how to make a cheesecake without an oven”. Finally, remember that the YouTube algorithm takes into account the engagement of your audience with each video.
The longer they watch each video, the better that content will be positioned in the search engine. 4. Adjust the length of your videos How long should a YouTube video be? The reality is that there is no recommendation on how many minutes can be considered appropriate, but the trend in recent years is to upload videos of more than 10 minutes. This is because it is understood that a longer video increases viewing time, and that is positive for its positioning. In my opinion, it is not an absolute truth because the audience and type of content influence a lot. For example, a tutorial should be longer than a tip or advice, while younger audiences tend to be less patient and consume shorter videos. The most important thing is that the content engages during its first minutes (the introduction is essential) and has a good average viewing duration. If you force it to add minutes but your audience gets bored and stops watching before halfway, you're not doing it right.
